If you’re just beginning your quest for the perfect font, you’ll want to choose a font style that matches your brand and your industry.
First, I recommend you decide on a heading font — the larger text in your marketing materials, website, and logos — and start simple by learning the major font style types.
Once you have a general idea of the style you like, you’ll want to look for a secondary font, that pairs with your heading, that will be used in your body text or subheadings.
(You can use a free tool like Font Pair to help you find the perfect pairing.)
But where can you download these fonts that you can actually use?
Here are the best free (and paid) font resources:
This is important:
Make sure to take your time choosing your fonts, since your choice can have a significant effect on conversions and your customer’s overall experience.
So you have your font picked out. Now what?
You need to download (i.e. save) it to your computer before you can upload it to Canva.
That’s coming up next.