Restaurant & Bar Signs

Choose colors that represent the themes and emotions of your restaurant brand:

• Red — red is all about passion, energy, and speed. If you're an efficient, fast-paced operation, consider this color in your signage. Think Chick-fil-a or Chipotle.
• Green — green signifies tranquility, health, and calm. Use it if you sell organic or farm-to-table ingredients or a menu that promotes wellness. Think Panera or Starbucks.
• Orange Yellow — these represent simplicity, convenience, and a touch of youthfulness. So you'll see it a lot in high-energy venues, like fast-food restaurants. Think Whataburger,  Popeyes or Denny's.
• Blue — blue is all about peace, nature, and freshness, usually seen with seafood or nautically-themed menus. It's hard to pull off on its own, so make sure to pair blues with reds or yellows. Think Joe's Crab Shack.
• Pink — unlike blue, pink resonates with females and is often associated with affection, love, and family. That's why you'll see them in bakeries and ice cream shops. Think Pinkberry.

TIP: Try and stay away from the color black — not only is it difficult to stand out on signage, it's often associated with work or intensity, rather than relaxation and enjoyment.

Restaurant chalkboard signs should cost you anywhere from $100 for a small bar sign to $800 and up for a full menu sign.

The price will depend on any object art you want and word count.

(here's my pricing.)

The most successful restaurants use this suite of signs:

• Welcome Signs — to greet patrons at your restaurant entrance.
• Menu Signs — these showcase your top-selling menu items usually behind the counter or on an entrance wall.
• Happy Hour Signs — popular for drink specials and beer & wine lists.
• Specials Signs — inform people about seasonal discounts and special offers.

TIP: Other popular signs you may want to consider are: Dog-Friendly signs, Wait Time signs, and Review & Rating signs.

It depends on how many menu items you have and where you want your sign displayed.

Behind-the-counter wall menus can be up to 10' feet wide.

All other menu signs can come in any size you want — though most are at least 2' x 3' feet.

Yes, that's my specialty.

I make large menu boards — usually the ones behind your primary ordering counter.

Yup, I do.

I call it Object Art — each graphic is $5 each.

So for example, a small drawing of a pizza on your menu sign would be object art.

Color objects will cost $3 extra.